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Parade Studio Tours presented by Comerica Bank


Discover Detroit’s Most Enchanting Hidden Attraction

Venture into our magical ParadeLand and experience a behind the scenes look at America’s Thanksgiving Parade® presented by Art Van. Learn more about the Parade’s fascinating history, explore the 200,000 square-foot storyland of floats and see how our award-winning artisans bring them to life. Parade Company studios is one the most interactive and family friendly thing to do in Detroit. It’s fun for all ages!

Our Collection

Take a journey through our unique creative kingdom, marvel at the world’s largest collection of papier-mâché heads that resemble local icons and famous characters. The Parade Company costume shop is warehouses over 3,000 costumes. Designed and created in our Detroit studio these costumes make a colorful array of characters come to life.

Educational Field Trips

The Parade Company has partnered with Eastern Michigan University to develop a pre-K to 5th grade curriculum guides for educators. This educational tour takes place in our Detroit, Michigan studio and offers lesson plan ideas and educational talking points for students before, during and after the tour of the studio. In addition to schools we love having boy scouts and girl scouts come through the studio.

Download Curriculum Guides Here

Group Tours

Bring your group to see the most unique tour in all of Detroit. Parade Studio Tours presented by Comerica Bank all year round for groups of 10 or more. Our facility and staff are able to accommodate large school and bus tours. We offer tours for work outings, Girl Scouts, Boy Scouts, after school activities, and many more.

Your group is less than 10? No problem! We would love to set up at time for your group to come and visit.

Download the brochure for Studio Tours presented by Comerica Bank here.